Will changing my domain name impact my SEO?

Yes, assuming other websites link to your website (i.e., you have "backlinks"), then changing your domain name will negatively impact your SEO.

For some businesses, it may still make sense to change the domain name, such as when: 

• You have little SEO value built up in the current domain name (e.g., your business is new)
• You're entering a new market or changing product categories, such that the current domain is no longer relevant
• You were able to acquire a meaningfully better domain name (e.g., one that is much shorter or easier to spell)
  
  

We recommend reading this article if you'd like to learn more about this topic >

If you'd like to change your domain name, learn how here >